By: Juhani Tontti
But the truth is like in the life generally, the old proven home business start models are there and working well. The hype advertising, which is the biggest problem in our industry, tries to convince you about the must to skip the old models and techniques and to jump with them into something new.
Please, do not buy these ideas.
The stats tells that the affiliate marketing is still going strong, the information products are there and still going strong and the content is there are going strong.
The fundamentals of the home business start and the internet marketing will change very slowly but the day to day tricks come and go, which confuses the picture.
1.Too Much Opportunities.
The biggest challence for the home business starter is the huge supply of opportunities. When the know how about the internet marketing is low in the beginning, it is very difficult to judge, which affiliate program to select or which ad to believe.
The home business starter needs a solid business modell to start successfully and to avoid the biggest errors. But how can he select one without his own know how? The answer to this question is maybe the most important question in the beginning.
The best working solution is to pick just one business model, for instance the affiliate marketing, and stick to it. This makes the learning and management of the home business start much easier.
2.The Opportunity Is There And Waiting.
Generally speaking there are opportunities to all kind of businesses in the Internet. You can make a success there if you stick to one business modell and focus to master it totally. The question is to select a narrow niche for you, which fits you totally.
Many home business starters try to find out an unique product or affiliate program to sell. This is natural, because the goal is to be different and unique.
But this approach is unrealistic. The better way is to try to build a model how to promote a wellknown brand, whether it is an affiliate program or a product. So how instead of what.
By this how approach it is easier to build a personal and different offer.
3.The New Tools Are Effective In The Beginning.
The new promotions, like social sites, video marketing, are very effective right after they have been appeared into the marketplace. Their power will however weaken, when the internet is full of them. When their market is saturated, the quality is again king and the best ones will work effectively.
The new promotions are the sign of the state of the art approach but still the fundamentals will determine the success of the home business start.
4.Strive For Consistency, Focus And Patience.
You see, the home business start is aimed to be a long term, successful operation, not a one shot way to make a huge amount of money. This means that your choices must stand the time and have the experienced backup team to develope the model.
Have The Principles Of The Home Business Start Changed
Affiliate Programs - How to Create the Best Affiliate Website
By: Jude Wright
You want to make money with affiliate programs. What is the main thing that you need? A list. And how do you get that list? You must have a website.
Many new affiliate marketers just promote the link that the affiliate program gives them. They may be making some money, but the truth is that customers rarely puchase the first time that they see a product. Now, ask yourself what happens if they decide to buy that product later. You lose your commission!
If you have your own website, you can capture those prospective customers' name and email address and "remind" them about the product that they were interested in.
Many of the successful affiliate marketers only have what is called a "squeeze" page or a landing page. They give out a free report or ebook to get people to subscribe to their list.
My approach is a bit different. I feel that people are visiting my websites because they want information. So, I do my best to give them that information. Sure, I have a newsletter subscription box on my site, but I am having more success with providing the information that people are looking for.
You don't absolutely HAVE to have a content site to have an affiliate website. There are different types of sites that can direct traffic to your affiliate merchant.
1. Price comparison sites. These sites are mostly dominated by the big corporations like Shopzilla so it is more difficult for an affiliate marketer to make any money with comparison sites. It is possible to have a product feed to take care of some of the technical aspects, but it's still difficult.
2. Product review sites. Product review sites are becoming more and more popular. Pick products that match your content topic.
3. "Mini" sites. These sites (as I mentioned before) that normally just have an optin page to gather the names and emails of prospects. Then, you create an autoresponder series to introduce these people to your affiliate products. Your messages are NOT sales letters. They are based on the good, quality information that they are looking for.
4. And, of course, the plain old content site. Although, these days, content sites don't have to be all that plain. Content can be defined as words, videos, audio and multimedia. The possibilities are endless.
Now that you know that you need a website, how do you go about getting one? Let's take a look:
1. Hire someone to create a beautiful site for you. This can run into big money. You CAN get a reasonably priced web designer if you do your research. If you do decide to go this way, be sure that you ask for references (yes, just like in the offline world), and check them out.
2. Blogging. I love blog sites because the search engines love them AND because they are "easy peasy." The two top choices for creating a blog are WordPress and Blogger.com (http://blogger.com). WordPress is free from http://wordpress.org. It can be installed with just a few clicks from your web hosting control panel (provided you have cpanel type hosting.) Blogger.com is an online service provided by Google. I prefer WordPress because Google has a habit of deleting blogs without notice for reasons that are known only to them. Have you heard the funny story about when Google deleted their own blog?
3. Design Dashboard, by Marlon Sanders: Point and click your way to a beautifully designed website. I have used this and so I know that this learn and you do system is terrific to those who have never created a website.
4. XSite Pro. I use this for the majority of my websites. XSite Pro is extremely easy for the newbie to use so that they don't have to have a website designer create a site for them. Just point, click and type. It has a built in template system plus third-party templates are available everywhere these days.
5. Microsoft FrontPage or Dreamweaver. This software is a little more difficult to learn, but I did it - so you can do it if you want!
6. Nvu. (http://nvu.com). A free HTML editor that is pretty easy to learn. The best part? I'll repeat: FREE.
7. SiteBuildIt is the only all-in-one site-building, site-hosting, AND site-marketing system of software tools for affiliate marketers.
7. Squidoo. You can create a squidoo lens with articles that will promote your affiliate product. I would still recommend that you have your own domain name and website.
Also remember that you don't have to promote products that are in the internet marketing arena. Think about your hobbies, interests and talents. You might just come up with a niche that is very profitable.
Stick to affiliate products that fit your niche. People are not looking for gambling products on a fashion site! Yes, there are millions of people on the 'Net but they are looking for something specific. Give it to them.
Your affiliate website is your most important asset because it is where people come up to sign up for your newsletter. You've heard it before: the money is in the list. So, give your website a clean, professional look as well as providing the information that visitors are looking for.
From this affiliate programs blogsite learn how does affiliate marketing work.
